Mumbai, April 04, 2024: Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, today unveiled the name of its much-anticipated SUV, the XUV 3XO (pronounced as XUV-three-exoh). Its global debut on April 29 will set a new precedent in the category, embodying the sophistication and modern technology that the XUV brand DNA is celebrated for.

Engineered to deliver "Everything you want & more," the XUV 3XO embodies the essence of a truly standout Mahindra SUV. It seamlessly integrates thrilling performance, cutting-edge technology, unmissable design, and unparalleled safety to cater to the aspirations of urban drivers. With triple the appeal in each journey it surpasses expectations in all facets of SUV ownership.

The XUV 3XO resonates with the ambitions of those on the rise, its name playfully mirroring the executive heights denoted by "CXO". With its segment-leading features, this SUV is for those who demand excellence in every aspect of their lives.

The new XUV 3XO will be manufactured at the company’s manufacturing facility in Nashik, Maharashtra.

YouTube Link: Say hello to the Mahindra XUV 3XO

Social Media Addresses for Mahindra XUV 3XO:

About Mahindra

Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility SUVs, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality, and real estate.

The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.

Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise/ For updates subscribe to https://www.mahindra.com/newsroom.